Deadly Website Sin #3
Weak content - on the Internet content is KING! Write quality content for your website identifying the benefits and features of your products and/or services. Use key words and key phrases (words and phrases that people will type into search engines to search for your service and/or products) throughout your web pages. Your website content needs to grab the attention of both your website visitors and the Search Engines. Give your website visitors quality content and they will spend more time investigating your website and your offerings. They will also be inclined to tell their friends and family to visit your website. If they don’t find what they are looking for they will quickly move on to another website.